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Hotel Marketing News

Entries from June 2008

Emergence of “Travel 3.0 Intelligent Agents”

June 29th, 2008

Web 2.0 was all about creativity, information sharing and consumers collaborating around content. Web 3.0 is all about personalization of the online experience and getting beyond the PC. EyeForTravel explains an impact of Web 3.0 technology on travel and tourism industry and what role in the industry will be playing “Travel 3.0 intelligent agents”.
“Travel 3.0 [...]

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Tags: Hotel Marketing · Internet Marketing · Social Media / Web 2.0 · Travel 2.0

Profit grows in European Chain Hotels despite of weakening occupancy - TRI HotStats

June 26th, 2008

Profit continues to increase in most European hotel markets in spite of falling average occupancy, according to the latest HotStats survey of ten European cities by TRI Hospitality Consulting.
France and Budapest were the only cities where hotels were able to increase in demand in the four months to April 2008 of the 10 European cities.
In [...]

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Tags: Hotel Marketing · Travel 2.0

Understanding Hotel Online Marketing by Jitendra Jain

June 24th, 2008

We have come a long way in the world of Internet Marketing. From the age of information (think glorified electronic brochure) on the web to the world of snappy online transactions…we’ve now moved into the age of an experiential and social Internet, all great leaps in a relatively short space of time.
Hotel eMarketers can lay [...]

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Tags: Hotel Marketing · Internet Marketing · Social Media / Web 2.0 · Travel 2.0

AH&LA Lodging Survey Unveils Trends in Technology, Health- and Eco-Conscious Travel

June 20th, 2008

The American Hotel & Lodging Association (AH&LA) releases its 2008 Lodging Survey, revealing trends in technology, health consciousness, and green initiatives in all segments of U.S. hotels. Conducted by Smith Travel Research, the survey analyzes feedback from more than 10,000 U.S. hotel properties.
Funded by the American Hotel & Lodging Educational Foundation (AH&LEF) and conducted by [...]

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Tags: Hotel Marketing · Travel 2.0

Free Whitepaper ‘Best Practices in Travel Business Intelligence’

June 18th, 2008

Sabre Travel Network and PhoCusWright announced the availability of new research discussing strategies and tactics to optimize travel procurement. The findings of the study are presented in a whitepaper, Best Practices in Travel Business Intelligence, which is based on two years of interviews with business travel managers and buyers, as well as detailed reviews of [...]

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Tags: Travel 2.0