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Entries Tagged as 'Travel 2.0'

Cultural Influences on Travel Behaviour

July 3rd, 2009

Spaniards and Italians are the most demanding touristsm while the Dutch and British, on the other hand, are more concerned about practical aspects and less about the details of their room.
Over 80% of European tourists think that a very important factor when booking a room is a shower or bath, and over 60% acknowledge that [...]

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Tags: Hotel Marketing · Internet Marketing · Travel 2.0

Microsoft Bing’s look-and-feel seems uncomfortably close to Kayak.com’s

July 1st, 2009

Kayak, the popular multi-airline airfare search engine, thinks Microsoft Bing’s new travel search engine looks so much like its own that it’s confusing Kayak users.
Kayak, the popular multi-airline airfare search engine, thinks Microsoft Bing’s new travel search engine looks so much like its own that it’s confusing Kayak users. The travel search company sent Microsoft [...]

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Tags: Travel 2.0

Plan Multi-day Trips with Google City Tours

June 29th, 2009

City Tours is a new addition to Google Labs that puts Google squarely in the tourism business: Give it a city name, and Google not only suggests sites to see, but it also maps out a multi-day itinerary and proposes a minute-by-minute travel schedule for you to follow.
And what’s really impressive is that City Tours [...]

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Tags: Hotel Marketing · Social Media / Web 2.0 · Travel 2.0

Travel Industry is Shrinking in the US

June 23rd, 2009

Inflation-adjusted spending on travel and tourism in the U.S. declined at an annual rate of 5.9% in the first quarter after falling 6.9% in the first quarter, the Commerce Department’s Bureau of Economic Analysis said.
Weak demand is depressing travel and tourism prices, the agency added. They fell 10.9% in the first quarter on top of [...]

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Tags: Hotel Marketing · Travel 2.0

What’s the value of online brand fan communities

June 19th, 2009

Sure, it makes sense for most businesses to follow their customers into the world of social media. But before doing so, they must have a firm grasp on how to measure the ROI of those ventures.
For organizations, social media can serve as a private media channel that allows corporate control of the messaging. Social networks [...]

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Tags: Hotel Marketing · Social Media / Web 2.0 · Travel 2.0